Date: Thursday, June 25, 2009
Categories: Market research
CBI just published a new sector alert for the cut flower sector. CBI’s Sector Alerts aim to provide BSOs and exporters in developing countries with insights and recommendations concerning the latest developments in their sector.
This Sector Alert on Cut Flowers focuses on the consequences of the recent international financial and economic crisis. Challenges and opportunities are highlighted, in order to assist exporters in their market orientation and market entry strategy.
Key-issues covered in this sector alert are:
1. Global economic crisis increases pressure to professionalise cut flowers sector
2. Virtualisation to reduce transaction costs
3. Crisis forces accelerated restructuring of trade channels
4. Potential and risks of sea freight
Besides discussing the implications of the global economic crisis on the cut flowers sector, this sector alert also focuses on opportunities the crisis offers for companies to beat their competitors and lift the flower sector to a higher level.
The sector alert was compiled in collaboration with ProVerde.
You can download the full sector alert via the CBI website or request a copy via ProVerde (use comment to this post).
Date: Tuesday, June 23, 2009
Categories: Marketing
Avoid risks and save time and costs by using CBI’s company database. All companies were audited by CBI’s European experts and extensively coached for doing business in Europe. Use the online search facility to look for partners in the countries of your interest.
Feel free to contact ProVerde for assistance in case you are not able to find the supplier you are looking.
Date: Tuesday, June 23, 2009
Categories: Cut Flowers, Ethiopia, ProVerde projects, Training
Besides the four workshops of the Master Class Flower Export, we also organise a general introductory seminar for flower growers in Ethiopia. This seminar on “Internal and external customer orrientation will be held on 21 and 22 September in Addis Ababa. Ethiopian exporters that are interested can request more information via EHPEA.
Seminar “Internal and external customer orientation” (2 days)
• European market channels and requirements.
• Understanding customer requirements.
• How to implement and strengthen a market oriented approach inside the participating farms.
• Auction game.
After the training, participants are informed about present market conditions and developments. They are able to translate and implement market information, client expectations and feedback to the different levels in the organisation: Analysis – Interpret – Action planning
Target group: export managers / farm managers and production managers
CBI consultants: Maarten van Schie, Milco Rikken
Date: Monday, June 22, 2009
Categories: Cut Flowers, Ethiopia, ProVerde projects, Training
Below you find a selection of photos of the second Master Class Flower Export that was held on Thursday 11 and Friday 12 June, 2009. As part of the Friday workshop, the auction game was played. The lion’s share of imported cut flowers are sold via the Dutch auction system. This training session illustrates the working of the auction clock and gives insight how to become a successful auction supplier.
Date: Monday, June 22, 2009
Categories: Ethiopia
Ethiopia Horticulture Producers and Exporters Association
The Ethiopia Horticulture Producers and Exporters Association (EHPEA) was established in 2002 to facilitate the private sector horticultural exports. At the moment, there are more than 60 members. It is a legally registered organisation. EHPEA’s financial resources are made up of the contribution of members, and national and international donors. It represents the horticulture sector in the country as well as internationally and it also organises trade fairs. EHPEA is implementing in close consultation with the Government of Ethiopia and other stakeholders a Code of Practice for the floriculture. This code of practice provides an excellent basis for establishment of a sustainable fruit and vegetable sector. Read more »
The main objective of the market study was to identify those tropical ornamentals that offer good export opportunities in the European markets and which can be produced under Surinam conditions. The study covered particularly the markets for tropical flowers, plants, foliage and young plant material (cuttings).
As part of the project, five product brochures have been written describing cultivation techniques under tropical conditions for selected products: palms, Anthurium foliage, Bromeliads, Dracaena cuttings, and ornamental grasses.
The project was carried out within the framework of the national Agricultural Sector Plan (ASP) and on behalf of the Surinam Ministry of Agriculture, Animal Husbandry and Fishery.